雅马哈
Shu-Ching Jean Chen wrote for Forbes the article ‘Yamaha Copycat Crashes in Court’.
“The Chinese company, Zhejiang Huatian, registered a shell company in Japan’s remote Ishikawa prefecture in 2000 under the same three characters used by Yamaha to render its name in Chinese. This Japanese shell company then signed a licensing agreement with Zhejiang Huatian, allowing it to market its scooters in China under that name. Zhejiang Huatian went a step further by printing Yamaha’s name in English letters on its scooters. The Supreme People’s Court awarded Yamaha the highest-ever damages for a piracy case in China involving a foreign investor, 8.3 million yuan ($1.1 million).“
Two local distributors, Taizhou Jiaji Motorcycle Distribution and Taizhou Huatian Motorcycle Distribution, were also found liable for their participation in the scheme.
Read Chen’s article here.
